//Georgia River Network reintroduces brand with new name, image

Georgia River Network reintroduces brand with new name, image

Share with friends

ATHENS – The Georgia River Network changes their brand image with a new name and logo to reflect the rivers and streams in Georgia.

Release:

Georgia River Network is the sole statewide advocacy group protecting rivers and water trails in Georgia.  After our 25th anniversary, we saw an opportunity to reimagine our brand to reflect the rivers and streams that flow through Georgia. That’s why we’re reintroducing ourselves with a new name and look that emphasizes our commitment to protect and connect people with Georgia’s rivers and special waterways like the Okefenokee Wilderness Canoe Trail.

We are Georgia Rivers.

Working and Flowing Through Our State: Meet the Logo

Since 1998, Georgia Rivers has helped establish a human network of more than 30 community river conservation groups including riverkeepers, water trails groups and statewide coalitions.  We have developed a physical network of water trails to increase river recreation across the state, organized Paddle Georgia canoe and kayak adventures for thousands of individuals and families, and trained hundreds of paddlers in skills and water safety. With the support of river protectors and communities across the state, we are just getting started. 

Georgia rivers start in humble headwaters, gather momentum, confluence with other streams and form mighty waterways. Georgia Rivers aims to be one mighty movement for river protection throughout our state. Our new logo features a single flowing river to represent our growing river protection community united on a single goal: protect our rivers & waterways for generations to come. 

Our Mission and Programs

Our mission is to protect and connect people with Georgia rivers. Our programs fall under three main categories:

Protect Georgia Rivers 

Georgia rivers are the source of life in our state. Clean flowing rivers provide drinking water, powerful rivers provide energy, and healthy waterways sustain our ecosystems and draw us to connect with nature.

Georgia Rivers protects rivers by bringing science to advocate for legislation and environmental regulations that will ensure all rivers are clean, healthy and safe to swim. Our mission is to keep rivers and water trails open for public recreation, ensure the responsible use of water resources, and provide a clean water legacy for future generations. We unite river protectors and provide leadership for the Georgia Water Coalition, Okefenokee Protection Alliance, and Georgia Outdoor Recreation Coalition as the fiscal sponsor. We are Georgia DNR’s non-profit partner coordinating the Georgia Water Trails Network. 

Paddle Georgia Rivers

Georgia rivers are a place of transformation for those picking up a paddle for the first time and avid paddlers alike. No one is the same after a wild experience on a river, stream, lake or swamp. We believe Georgia rivers have the power to reunite us with nature, and with each other.  Georgia rivers are gathering places for healing, empowerment, and community. 

Georgia Rivers offers paddle trips and paddlesports training to welcome everyone out on our rivers.

We host paddle trips and weekend adventures on rivers in every part of the state. Our annual Paddle Georgia trip includes up to 400 participants and is the largest week-long canoe and kayaking camping adventure of its kind in the nation. 

Georgia Rivers offers paddle training through water safety classes, kayak skills classes, and kayak instructor certification courses. In 2023, the American Canoe Association recognized us as the top paddling club in the nation for training beginner paddlers. Our paddlesports training pathway bridges the knowledge gap for paddlers looking to increase their skills and maximize their fun on Georgia rivers.

Explore Georgia Rivers

With over 70,000 miles of rivers and streams across the state, you are never more than a few miles from a waterway ready for exploration. Georgia Rivers is dedicated to providing everything you need to explore the rivers near you.

Georgia Rivers is the state’s nonprofit partner running the Georgia Water Trail Network. This network of water trails, similar to hiking trails, includes nearly 40 waterways and 2,350 paddling miles. These water trails promote outdoor recreation tourism for rural economic development and improve quality of life for all Georgians. Paddlers can discover and explore all water trails on our free Georgia River Guide mobile app. Dive deeper into the rich cultural and natural history of Georgia rivers in our Georgia River User’s Guidebook series.

Learn more about our mission to protect and connect people with Georgia rivers on our website at garivers.org

Learn more about our mission and our programs on our new website at garivers.org/we-are-georgia-rivers