ATLANTA – Six Chick-fil-A restaurants in Tallahassee are giving Florida State football fans an unusual way to win tickets to the Rose Bowl.
On December 19, Chick-fil-A Cow Mascots will be hiding either in local Chick-fil-A restaurants or in iconic locations around town. To find out where the Cow Mascots will be hidden, fans will need to follow the local Chick-fil-A restaurants on social media, where clues will be posted throughout the week.
Tallahassee residents who locate a Cow and post a “selfie” photo of themselves with the Cow Mascot on Instagram will be entered to win two game tickets to the inaugural 2015 College Football Playoff Semifinal Rose Bowl on January 1, 2015.
After finding a Cow Mascot at its hidden location, fans enter to win tickets by taking a photo with the Cow Mascot and posting it on Instagram using the hashtags #CowSelfie and #RoseBowlFSU. In addition to the chance to win a pair of tickets to the Rose Bowl, fans will also have the opportunity to win a Chick-fil-A Tailgate Pack that includes a medium Nugget tray, a small Chocolate Chunk Cookie tray, a gallon of Iced Tea and a gallon of Lemonade. Ticket winners will be notified by December 23 via Instagram, and all Tailgate Pack winners will be notified on December 19.
“College football is one of our favorite things at Chick-fil-A because it’s a game that brings people together. We want to give local fans a fun way to celebrate Florida State being in the playoff,” says Derrick Schiefer of Chick-fil-A at Governors Square. “And besides, we are pretty impressed that the Cows even know how to take a selfie. Who knew they could take a photo with hooves?”
Chick-fil-A is a longstanding supporter of college football. Since 1996, Chick-fil-A has been the title sponsor of the Chick-fil-A Peach Bowl, which was recently selected as one of six hosts for the new college football playoff structure that begins in 2014. This year, Chick-fil-A is an official partner with ESPN and the College Football Playoff, and will be a supporting sponsor of the Sugar Bowl and the Rose Bowl, in addition to its role as title sponsor of the Chick-fil-A Peach Bowl. Additionally, Chick-fil-A is a founding sponsor of the College Football Hall of Fame and Chick-fil-A Fan Experience, which opened in Atlanta in 2014.
There is no purchase necessary to enter the contest; however, customers are limited to one entry per person, per participating location. Travel and other expenses related to the game are not covered as part of the ticket giveaway. To participate, local fans should follow the participating restaurants’ Facebook pages. Participating locations include: Chick-fil-A at Capital Circle, Chick-fil-A at Bradfordville, Chick-fil-A at West Tennessee, Chick-fil-A at North Monroe, Chick-fil-A at Governors Square, and Chick-fil-A at Appalachee Parkway.