In Other News: We Spend $500 Million on Chips, $1.2 Billion on Beer, and $99 Million on “Meat Snacks” For the Super Bowl

| February 1, 2017


Nielsen just released the results of their study on how much we’ll spend on food and drinks for the Super Bowl this year.  Check it out . . .

1.  $1.2 billion on beer.  Believe it or not, a lot of that will go toward imported beers and craft beers.  Only about one-sixth goes toward, quote, “budget” beer.

2.  $1.1 billion on wine and liquor.  That’s $594 million on wine and $503 million on the hard stuff.

3.  $500 million on chips.  Potato chips are slightly more popular than tortilla chips.  And we’ll spend another $52 million on dips.

4.  $99 million on MEAT SNACKS.  This category includes things like pork rinds, beef jerky, cocktail weenies, and pigs in a blanket.

5.  $82 million on chicken wings.

6.  $71 million on cheese snacks.

7.  And $13 million on veggie trays.

(On a related note, another study found Falcons fans in Atlanta will spend about 5% less on their Super Bowl parties than Patriots fans in Boston.)

(Huffington Post


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